Cedrom

Cedrom was founded in 2013 by partners coming from investment banks with the objective of working with middle-market companies, advising in the areas of investment analysis, financial structuring and fundraising. As its business grew, operations expanded to the segments of company reorganization, debt restructuring, and real estate.

Headquartered in São Paulo, with more than 15 years’ experience in the financial segment, and equipped with a multidisciplinary team, Cedrom seeks to identify the best business opportunities for its clients, generating positive, clear and transparent results.

Values

Ethics

Acting with integrity and
transparency.

Efficiency

Understanding the client's
needs and defining an appropriate
strategy to achieve best results.

Trust

Steadfast. Investing in
long-term relationships.

SEGMENTS

FINANCIAL STRUCTURING
AND FUNDRAISING


COMPANY REORGANIZATION
AND DEBT RESTRUCTURING


REAL ESTATE

INVESTMENT ANALYSIS, COMPANY
VALUATION, MERGERS AND ACQUISITIONS



SEGMENTS


FINANCIAL STRUCTURING
AND FUNDRAISING

Financial Structuring and Fundraising

Cedrom advises clients when financial sophistication is needed for debt restructuring, securitization and capitalization (equity). For more complex cases, Cedrom seeks a combination of various fundraising methods, always identifying the most effective path for its clients to obtain capital.

A detailed analysis of the capital structure and financial strength is carried out by professionals who have extensive experience in the area serving mid-size companies and who maintain partnerships with financial institutions and investment firms. These are the differentials which guarantee successful transactions.

Some forms of capitalization include:

  • Financing with real estate collateral
  • Financing for working capital
  • Financing for new investments
  • Receivables Investment Funds (FIDCs)
  • Bank Credit Notes (CCBs)
  • Debentures/Bonds
  • Debêntures


COMPANY REORGANIZATION
AND DEBT RESTRUCTURING

Company Reorganization and Debt Restructuring

Cedrom’s work in company reorganization and debt restructuring is based on the premise that each company is unique and that its problems must be diagnosed, with subsequent corrective measures planned and executed efficiently. We seek not only the improvement of the financial condition of the company, but also the adequacy of corporate, tax and governance issues in order to maximize results and ensure the perpetuity of the business.

  • Adequacy of working capital and forms of financing for the operation
  • Debt renegotiation
  • Adequacy of operational costs
  • Adequacy of physical structure
  • Implementation of corporate governance improvements
  • Management of business and corporate conflicts
  • Preparation and execution of court-supervised reorganization plans and negotiation with creditors


REAL ESTATE

Real Estate - Structuring of Real Estate Projects and
Management of Real Estate Assets

In the real estate segment, Cedrom advises its clients in the following areas:

  • Structuring of BTS (Built to Suit) and SLB (Sale and Lease Back) real estate transactions in which the client is able to maximize financial gains and improve allocation of real estate assets, liquidity and tax efficiency.
  • Prospecting of commercial and industrial real property and land throughout Brazil, through a broad range of partnerships.
  • Real estate asset valuation and advising on profitability, transparency, tax efficiency, and succession planning.


COMPANY REORGANIZATION
AND DEBT RESTRUCTURING

Investment Analysis, Company Valuation, Mergers and Acquisitions

Cedrom evaluates investments, including by identifying the best method for financing them, return on invested capital, and their strategic importance for companies, taking into consideration not only financial but also strategic factors. Our objective is to demonstrate, through various lenses, the effects of an investment on the structure of a company.

We advise our clients throughout all phases of mergers and acquisitions (M&A), from the preparation of valuation reports to the strategic planning of the transaction, preparation of books and information, definition of buyers/ideal targets, search for investors, negotiation process as a whole and finally, the closing of transaction. We operate as both sell-side and buy-side advisers, always from a standpoint of understanding the wishes and urgent needs of our clients. We align our interests to those of our clients.



Team
Eduardo Cortez

Master’s degree in finance from the London Business School (UK) and graduate degree in economics from Fundação Getúlio Vargas (Brazil). Worked for over 10 years in financial and capital markets, having held positions as head of research in Brazilian and other international institutions.

Authorized by the Brazilian Securities Commission (CVM) to operate as a portfolio manager and approved by the Regional Council of Business Administration as a court-appointed expert.

Languages: English and Portuguese


Juliana Assolari

Graduate degree in economics from Fundação Getúlio Vargas (Brazil) and law degree from Mackenzie Presbyterian University (Brazil). Worked for over 15 years in corporate consulting, primarily in the areas of crisis management, corporate and tax restructuring, and succession planning.

Languages: English and Portuguese



Contact us





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Rua Araguari, nº 835, conjunto 31, Moema, São Paulo, SP, CEP 04514-041





contato@cedrom.adm.br
+55 11 3342-5202


CRECI-SP 27315-J

2017. Cedrom. All rights reserved - Produced by Home Office da Mari